- CASE STUDY -

How Kinetic's Founder Found a True Finance Partner in Graphite

Tech-Driven Kinetic Gains Clarity and Control with Graphite’s Outsourced Finance Solution

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Industry: SaaS, Hardware

Services: Bookkeeping, Operational Accounting, Tax

Website: kineticcomp.com

Background

Kinetic, co-founded in 2015 by Haytham Elhawary, is a company with a mission to build technology that reduces workplace injuries. With a complex business model that includes selling hardware, software, and services, Kinetic faced challenges in managing its finances as the company scaled.

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“I feel extremely fortunate to have a partner like Graphite Financial who I can fully entrust to lead the company in this new phase as we scale. It gives me the opportunity to go back to what I love.”
HAYTHAM ELHAWARY
CEO & Co-Founder, Kinetic

The Challenge: Finance Sophistication

As Kinetic raised significant funds during its seed round and sales began to ramp up, the company’s existing financial model and CPA were no longer sufficient. The board started asking questions that the team struggled to answer, and it became clear that a more sophisticated solution was needed to handle the company’s month-to-month accounting and provide a better understanding of the business.

The Solution: Finance Built-to-Fit

Kinetic engaged Graphite to help address their financial challenges. Graphite’s team worked closely with Kinetic to build a tailored financial model that accounted for the company’s unique combination of hardware, software, and services. The model was iteratively refined over several months to ensure it met Kinetic’s needs and could be easily updated each month.

In addition to the financial model, Kinetic leveraged Graphite’s services for accounts payable, accounts receivable, and preparing monthly report packages for both internal management and external stakeholders such as investors and banks.

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